Does Social Media Copy Matter?

When it comes to social media marketing, much of the power lies in eye-grabbing visuals and compelling short videos. From the color scheme of your graphics to the facial expressions of your…

Generation Z Marketing Trends

Remember back in the days when flip phones and floppy disks were commonplace? Fortunately, those things have evolved with time, and so must marketing. Generation Z is rising to power, bringing with…

How to Get More User Generated Content

In an age where word-of-mouth marketing is rising and consumers prefer to hear recommendations from peers versus companies, user generated content (UGC) is more important than ever. Customers are effective as a…