With 2020 in the dust and a clean, refreshing slate for 2021 on the horizon, we wanted to acknowledge the importance of staying up to speed with the ever-evolving world of social…
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How to Get Permission for User Generated Content
With an overwhelming 93% of consumers citing user generated content (UGC) as an influence in purchasing decisions, the value is clear. However, regardless of the strategy you use for encouraging customers to…
How to Get More User-Generated Content
In an age where word-of-mouth marketing is rising and consumers prefer to hear recommendations from peers versus companies, user-generated content (UGC) is more important than ever. Customers are effective as a marketing…