As an Official Sponsor of the NFL and Super Bowl LVII, the Invisalign® brand aimed to bring #winningsmiles to life across their social media channels during the Super Bowl and beyond. The…
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Paid Social Ad Creative 101:
Best Practices for Creating Social Media Ads that Convert
Wondering how you can improve your social media advertising performance and improve your conversion rates on your ads overall? It might be as simple as optimizing your ad creative! We’re diving into…
Recap of the Top 5 Things Marketers should watch from Q1 2023
Social media is ever-changing 😅 To help stay on top of it all, we’ve compiled a list of our top five social platform updates from the last quarter that marketers should know…
2023 Renewal: Exciting New Changes at Smarty
This year marks an important milestone here at Smarty as we approach our 10th year in business, and we have big plans for how our agency will evolve in the years to…
Smarty Social Media Announces Agency Restructure to Support Vision for Growth
Industry Veteran Stephanie Theodoropoulos Appointed to General Manager Smarty Social Media, a social-first digital marketing agency based in Orange County, CA, announced today it has restructured to support its vision for long-term…
Crowe PR and Smarty Social Media Announce Strategic Partnership
PR and Digital Marketing Firm Partners with Social Media Marketing Agency, Maximizing Client Results and Integrated Service Offerings Crowe PR, a national public relations and digital marketing agency specializing in consumer goods,…
How to Tackle Full Funnel Healthcare Marketing on Social
Over the past decade, the team behind Smarty has worked to unlock the power of social for healthcare brands. We are pioneers in the space, working hand in hand with our clients…
Wrapping up 2022 with Gratitude & Excitement
As the year comes to a close, it was a humbling and gratitude-filled exercise to reflect back. At Smarty, it was a year filled with hope and forward momentum as we continued…
Smarty’s Top Social Media Predictions for 2023
We don’t know the future…or DO we?! All of us here at Smarty Social Media certainly feel there is a shift in the air for social, but you don’t have to work…
Smarty Social Media featured on the MM+M Podcast
In our first-ever podcast our CEO, Jami Eidsvold, and Sarah Kalosa, senior media director, sat down with MM+M to discuss how social media is changing the game in healthcare marketing. They had…