Let’s talk Instagram Reels, influencers, and the differences between paid and organic content. As experts in social media who understand the impact it’s had on marketing (for more than a decade now!),…
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Smarty Social Media Receives The Startup Weekly’s 2021 Marketing & Advertising Companies to Watch Award
Smarty Social recognized among a highly competitive group of innovative agencies SANTA ANA, CA – April 14, 2021 – Smarty Social Media, a social media marketing agency based in Orange County, Calif.,…
Sarah Kalosa of Smarty Social Media Named to the MM+M 40 Under 40 Class of 2021
— Award program honors the brightest young stars in the evolving and expanding realm of medical marketing — SANTA ANA, CA (March 25, 2021) — Smarty Social Media, a social media marketing…
Social Media Best Practices to Carry into 2021
With 2020 in the dust and a clean, refreshing slate for 2021 on the horizon, we wanted to acknowledge the importance of staying up to speed with the ever-evolving world of social…
Apple iOS 14 May Disrupt Facebook Audience Network
Apple iOS 14 may reduce the effectiveness of Facebook Audience Network and could impact costs for all advertisers. IDFAs Every Apple device is assigned a unique code called an Identification for Advertisers…
Is the Election Driving up Your CPMs?
The 2020 election cycle is predicted to set records in advertising spend across the board, with some sources predicting a total of $15 billion in political ad spending—higher than both the 2016…
Smarty Social Media Named One of America’s Fastest-Growing Private Companies – the Inc. 5000
Southern California-Based Social Agency Earns its Inaugural Place on the 2020 Inc. 5000 List With Three-Year Revenue Growth of 56.52% SANTA ANA, Calif., August 13, 2020 – Inc. magazine announced that Smarty…
Maintaining Social Advertising Spend during COVID-19
“When times are good, you should advertise. When times are bad, you must advertise.” Yes, this is another post about COVID-19, but this one is different! Unlike so much happening in our…
Social Customer Care During Times of Crisis
Things move rapidly on social media. While we always work toward preventing crises before they start and being prepared for when they do, even the best preparation likely did not prepare you…
Work From Home… Like A Boss.
Times are changing and they are changing FAST! By now, COVID-19 has likely impacted the way you live and the way you work. With so much uncertainty and change, it’s important to…